El Bulli Needs a Break. by Milota Sidorova

Story of El Bulli, the famous, probably the most famous restaurant among haute-cuisine fans remains of a scene from Orson Welles's Citizen Kane. Young Kane was asked to close down his newspapers Inquirer that he ran in rather unusual way. He couldn't make it profitable although it was the most innovative magazine in the country. On the question whether he was going to shut it down, Kane replied. Let's see, Inquirer cost me $1 million loss a year. Since I have $42 million, you know what? It will take 42 years to shut it down...It is a different story when the creator becomes a master and stop focus on pure business. Spanish chef Ferran Adria has achieved probably everything ! he could in the field of top cuisine. According his own words, his meals are bit of science projects, since he experiments with the meals on the molecular level. This rather eccentric businesses is open from June till December and it's been booked on the whole season. The restaurant lead the list of the world's top cuisines according to the magazine Restaurant. It won in 2002, 2006, 2007, 2008, 2009. But Adria said he needed the break. El Bulli will remain closed between 2012-2013. The reason he claimed was more than 15 hours of work every day. He didn't want to change it into a meal serving factory. Strange to find these days, but interesting in a way.We will finish with the movie Chocolate. Even now I can imagine the pleasure of chocolate making brilliantly performed by Julie Binochet. Although I am not very much into the food and meals, the delicacy of making each and every detail made me believe it can be more than a food for some.For Adria it is apparently the art, the! life, the inspiration and the businesses on the last place.
re lated story (sgx16236): http://www.france24.com/en/20100126-haute-cuisine-restaurant...

by Milota Sidorova for SigEx Ventures (http://sigexventures.com)

SigEx Ventures's matrix of properties are quickly becoming leaders in digital telebroadcasting, free content delivery allowing people to easily talk, view, upload and share through free online TV broadcasting, free unlimited global calls, video blogs and SMS. SigEx Ventures invests in projects deploying "free" to add-on royalty revenue models